Until you’ve been to a photo shoot you might not realize much of it is make-believe! That’s one of my favorite parts of our photo shoots—having the chance to watch a space transform with the clever use of lights, props and the expertise of a photographer and team.
Sure, it looks like a cozy bed with a pretty pillow made by Sherry McCary.
But here’s what it took to put the scene together….
Stylist Andrea Huffman fluffs up the ruffles before the final photo is taken.
Next, we chose a neutral colored chair and pretty blue background for Eileen’s cover project.
Andrea carefully arranges the fringe on the pillow while Steve Woods focuses on some close-up shots.
The team examines the photos to make sure we have a cover shot.
You’re going to want to read Eileen’s article, Jumbo Monograms to learn how to stitch the pillow. She managed to stitch an embroidery design larger than her hoop. No, that’s not a typo! Read her article to find out how she accomplished this seemingly impossible task.
Plus, as an extra incentive, our friends at Embroidery Arts are offering a special coupon offer for the Arabesque 9 XL embroidery design used on the pillow. Details are in the magazine.
Diane Kron made these Springtime Place Mats. They are a great way to welcome the arrival of Spring! As thirst-quenching as the tea looks, I wouldn’t recommend it. Remember, props are often make-believe!
Katherine Artine’s projects are always eye-candy! This wall hanging project features software techniques, tips for working with organza and steps to create free standing heart appliques. What fun!
Here’s a table runner made by Sue Ann Obremski featuring mitered borders. It’s a very educational article you won’t want to miss. In fact, it looks like one of our little friends, Peter, is reading up on the software techniques!
Ever feel like the embroidery hoops are getting bigger and bigger… and as much as you love the idea of a larger sewing field, you can’t afford a new machine? JoAnn Connolly’s column, 4” x 4” & Fabulous addresses this challenge by offering projects that fit within a 4” x 4” sewing field.
We were enamored with these Pretty Petit Fours JoAnn submitted. It’s easy to imagine handing them out to special friends and family. After the candy is long gone (by the way, Denise ate all the candy after the photo shoot), the boxes can be repurposed to hold other small treasures.
Stylist Andrea Huffman unwraps the project and props.
The candy and boxes are carefully arranged.
The scene looks complete and ready to be photographed!
Now’s the perfect time for Denise to add her special touch!
Peter enjoys the view from Petit Fours Central Park.
Francis is a strong supporter of machine embroidery. He has dedicated his life to spreading awareness of the craft.
Of course, it’s not all fun and games at the photo shoot. Well, maybe it is sometimes. There’s something about white beadboard that excites Denise.
Meanwhile, Creative Director, Sam Solomon stays productive at the photo shoot!
Do you own a pair of boots? If you don’t you’ll want to pick up a pair after seeing these monogrammed boot socks by Marie Zinno.
Steve Woods and the model prepare for the next item—a button down shirt with symmetrical embroidery by Christy Burcham. Christy’s steps to achieve success have been proven! She recently mentioned she loved the shirt so much she whipped up a second sample for herself.
You might also notice the model is wearing slippers!
While much of the photo shoot looks make-believe, as you have witnessed, a lot of heart, planning and attention to detail goes in to each issue of Designs in Machine Embroidery magazine. From the team of writers, to the team responsible for editing and laying out the pages and of course the team responsible for all the beautiful photography— every issue of Designs in Machine Embroidery represents months of work!
But wait, there’s more to see inside the issue! Be sure to pick up your copy of the January/February 2015 issue at your local dealer, JoAnn’s Fabrics or direct from Designs in Machine Embroidery.